A roofing website built for the homeowner deciding which roofer to call.
Someone with a drip in the ceiling or shingles in the yard wants three things fast: do you fix this, do you come to my town, and how do I reach you. Brightstoop builds a one-page site around exactly that. We build a free preview from your public business info first. Want it live? Launch is $149 with 12 months of hosting and a first-year domain if you need one. Not for you? Walk away and owe nothing.
- Free preview, no card
- Your domain stays yours
- 14-day refund
What homeowners are looking for on a roofer's site
A roof is a big, stressful purchase, and many people check out a roofer online before they pick up the phone. When they land on your site, they are trying to answer a few questions:
- "Do you do my kind of job?" A leak repair, a full tear-off, gutters, a skylight, a flat roof over the garage. If your site only says "roofing", they have to guess.
- "Do you work where I live?" A plain list of the towns you cover saves both of you a wasted call.
- "Are you a real, established company?" Photos of roofs you actually did, your license number where your state issues one, and a name and phone that match your Google listing.
- "What happens if I call?" Whether you come out to look first, how quotes work, and when you answer the phone, in your own words.
What a roofing site from Brightstoop looks like
Every Launch site is one clear page, built to work on a phone first. Here is the layout, filled in the way a roofing business would use it.
- Call button at the top. Your number is one tap away the moment the page opens on a phone.
- The jobs you take, by name. Repairs, replacements, gutters, and anything you don't do left off, so visitors can tell whether their job is a fit.
- Your towns. Listed plainly, so homeowners know you come to them.
- Hours, plus a note in your words. For example, how you handle calls after a storm, but only what you actually do.
- About and license. A few lines about your company, and your license number if you give it to us.
- Your photos. Up to 6 photos of jobs you finished, so homeowners can see the kind of roofing work you do.
- A short quote request. Name, phone or email, town and what they need, sent straight to your email.
We only put facts on your site that come from your public business info or from you. We never invent reviews, ratings, licenses, awards or prices. Customer quotes go up only when you send the exact quote and who said it, with the customer's written permission, which we keep on file. Photos that aren't your own work are labeled as examples.
Roofing website checklist
Whoever builds your site, check it on your own phone against this list. You can use this list whether or not you ever work with us.
- Your phone number is a tap-to-call link near the top of the page, not just text in the footer.
- You name the jobs you take: repairs, replacements, gutters, and the roof types you work on (shingle, metal, flat, tile).
- You say what you don't do, so visitors can tell whether their job is a fit.
- The towns or area you cover are written out, not just "and surrounding areas".
- Your license number is shown if your state issues one for roofing work.
- Photos are of roofs you actually did. Stock photos of other people's work are labeled or left off.
- You explain what happens after someone calls or sends the form: an inspection visit, a written quote, or both.
- Insurance-claim help is mentioned only if you really do it, and described exactly as you do it.
- Your business name, phone and hours match your Google Business Profile exactly.
- The page loads fast on a phone and the quote form actually reaches your inbox (send yourself a test).
Already have a website? Run the free check. It checks 5 website basics, like a tap-to-call link near the top, and shows how many passed, with plain-English fixes you can do yourself. It also lists 5 quick things to check on your Google listing. No email needed.
What it costs
Free preview first, no card. Then, only if you want it live: Launch is $149, one time, with 12 months of hosting and a first-year domain (if you need one) included.
- Tap-to-call button and a short quote form
- Your domain stays in your name
- Up to 2 rounds of changes before you approve it to go live (one round = one list of changes sent in one email)
- Full refund if we don't send you a launch-ready version to review within 7 days of complete intake (everything we need from you), or if you're unhappy and ask within 14 days after it goes live (or after you pay, if that's later). See the refund policy.
- After the first 12 months: Care keeps it online for $29/month (up to 2 small edits a month), or we send you your site files free to host anywhere. Care never starts without your OK.
Approving your preview is free and commits you to nothing; you order only when you choose to pay. Full details in the terms.
Quick answers
Most of my work comes from referrals. Do I need this?
Maybe not right now. But people who get your name from a neighbor often look you up before calling. If they find nothing, or an old listing, some of them call the next roofer instead. A simple site gives them something to find.
Can you put my license number on the site?
Yes, if you give it to us. We never add a license, insurance or certification claim you haven't given us.
Can I use my own job photos?
Yes, and we recommend it. You can send up to 6. We remove the hidden location data phones store in photos before they go on your site.
Will this get me more roofing jobs?
Nobody can honestly promise calls or a Google ranking, and we don't. What we can promise is what the site does: it loads on a phone, your call button works, and the quote form reaches you.
Do you use AI to build it?
Yes. AI tools help draft the wording and layout, which is a big part of how we keep the price low. Every site is checked against a written checklist before you see it and again before it goes live, and you can have any wording changed before launch. How we build sites.
Want to see your roofing site before you decide? Get your free preview. It takes about a minute; we email you an unlisted preview link; we aim to send it within 2 business days.
Other trades
- Websites for plumbers
- Websites for landscapers and tree services
- Websites for HVAC companies
- Guides for trade business owners
Last updated 2026-10-31. Written by Brightstoop with help from AI tools and checked before publishing (how we work).